CNH GLOBAL

CONTENTS | DECEMBER 2015                 REPORT OVERVIEW:

CNH GLOBAL OVERVIEW

EXECUTIVE SUMMARY

OPERATING RESULTS

   First Nine Months 2015 Results
   Sales Analysis
   Segment Sales
   Outlook
   Employment
   Manufacturing
   Joint Ventures and Alliances
   Agricultural Equipment
   Construction Equipment
   Distribution and Supplies
   Corporate Leadership

CNH'S CORPORATE STRATEGY

PRODUCT ANALYSIS


   N.American Machinery Sales
   N.American Machinery Production

Agricultural Equipment

   Farm Tractors
   Harvesting Combines
   Skid Steers and Compact Track Loaders
   Other Agricultural Equipment and Implements

Construction Equipment

   Articulated Haulers (Dump Trucks)
   Backhoe Loaders
   Compactors
   Compact Track Loaders
   Hydraulic Excavators
   Mini Excavators
   Crawler Dozers and Loaders
   Motor Graders
   Skid Steer Loaders
   Wheel Loaders
   Rough Terrain Lift Trucks
   Parts Operations

CNH Industrial is a leading agricultural and construction equipment supplier to North America. CNH Global and Fiat Industrial S.p.A. merged into CNH Industrial N.V. (CNH) in September 2013. After the merger, the company realigned its business segments: Agricultural Equipment; Construction Equipment; Commercial Vehicles; Powertrain and Financial Services. Yengst Associates is primarily interested in the North American agricultural and construction equipment segments.

The company is one of the world’s leading agricultural equipment suppliers in terms of units sold through its Case IH and New Holland brands. CNH manufactures machines and labels them either Case IH or New Holland at the end of the manufacturing process. Agricultural equipment sales globally were $15.2 billion in 2014, accounting for approximately half of CNH’s total revenues of $31.2 billion for the year. In North America (US and Canada only) we estimate that agricultural equipment sales were near $6.7 billion.

In construction equipment CNH is a global player under its Case and New Holland brand names. Of the two brands, Case has a stronger market presence in North America; New Holland offers largely compact equipment here since it pulled out of the North American heavy construction equipment market beginning in 2012. Global sales for CNH in construction equipment were $3.3 billion in 2014 with North America accounting for approximately $1.4 billion. CNH is not as strong in the construction equipment market as it is in the agricultural equipment market; it ranks fifth in construction equipment in North America and is among the top three in Latin America.